I was listening to a broadcast by Joel Osteen and he talked about the series of “no’s” before you get to the ‘Yes” and I thought how revelatory he was even though this is not a new paradigm by any means. He sighted Edison’s two thousand no’s for an example and how he just kept on moving closer to the eventual Yes. And why is it any different for us? And there is no difference it is just that we get stuck on a ‘no’ and leave it there.